Winning elections with automated phone calls
“Telemarketing is the most popular, dynamic, and effective marketing technique available.” “A recent study of the telemarketing efforts of the FORTUNE 1000 indicates that companies with telemarketing plans continuously outperform companies that do not reach out to their customers by telephone,” communications firm CMS Connects reports. It works for political campaigns, too. And for just […]
Read moreDirect mail tips for a winning campaign
Dollar for dollar, direct mail is the single most effective form of mass political communications. Unlike TV or radio you can directly target individual registered, active voters with direct mail, instead of wasting thousands of dollars airing an ad to tens of thousands of people who don’t vote, aren’t registered or don’t live in your […]
Read moreEditorial: Wisconsin could use more of what Ed Thompson brought to politics
The Wisconsin State Journal and Capital Times, writing in an editorial this morning, memorialize Libertarian mayor and Wisconsin gubernatorial candidate Ed Thompson, the brother of former Wisconsin Gov. Tommy Thompson: Ed Thompson may well have been the most beloved gubernatorial candidate who never became governor in Wisconsin history. It wasn’t just that Thompson, who died […]
Read moreEd Thompson, Libertarian mayor and candidate, passes away at 66
Ed Thompson, Libertarian mayor of Tomah, Wisc. and brother of Gov. Tommy Thompson, passed away Oct. 22 at the age of 66 after a courageous battle with pancreatic cancer. Ed was surrounded by his children and his siblings. In 2001 Ed was the Libertarian nominee for Wisconsin governor. In 2002, Ed was the Libertarian Party […]
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