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Penn. LP voter registration breaks record…despite not being listed option
“The Pennsylvania Department of Elections says that as of January 20, 2012, there are 38,220 registered Libertarians in Pennsylvania,” Richard Winger’s Ballot Access News reports. Why is that news? “This is the highest number of registered Libertarians in Pennsylvania history, and is doubly surprising because the state removed the party as a choice on the […]
Read moreMicrotargeting your way to victory
Every time you subscribe to a magazine, use your discount card at the supermarket or order from a catalog, political professionals are learning more about how consumer behavior mirrors political preference, and smart candidates are using that gold mine of knowledge to reach traditionally hard-to-find voters. Called microtargeting, it’s been used for decades by advertisers […]
Read more‘Libertarians come in various forms’
Freelance writer Kent McManigal offers an inside look at the libertarian movement in the Portales (N.M.) News-Tribune. Go here to read the full opinion. …Among libertarians, even among those libertarians concerned with spreading a love and understanding of liberty, there are differences of opinion as to which methods work. Some are still convinced they can […]
Read moreC&E: Five tactics your campaign can’t afford to ignore
Professional political consultant and pollster Tyler Harber, partner at the Prosper Group, tells candidates about five things they can’t afford to get wrong in Campaigns & Elections magazine. Specifically, you can’t rely on the Internet. “Technology has its place on the trail, but campaigns need to remember that more than half of the American electorate […]
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