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Believe it or not, most campaigns go into Election Day totally unprepared.  Here’s a list of things you need to have taken care of:

Email all of your supporters and remind them to vote.  Don’t just assume they know the election is Tuesday, or that they will even remember to vote for you.  Your supporters are intelligent, but they are also busy people with families, jobs and businesses.

Prepare your election night speech and press statement for three potential outcomes: a win, a loss and an inconclusive result.

Use your email, Twitter account and Facebook to post updates and tweets throughout the election day.

The minute the race is called, post a thank you note on your website, and any social media feeds, thanking your volunteers and donors.

Prepare list of people you must call after the results are announced.  The first should be your opponent to either congratulate (should he or she win) or thank (should you win.)   The next on the list should be your biggest donors.

BEFORE Election Day, contact an attorney experience in election law.  Let him know you may need his services should your voters or poll workers need assistance.

Speaking of which, if your race is called, and the margin is close enough to be in doubt, DO NOT CONCEDE!  Simply tell the press and your supporters very politely and professionally you will wait until all the votes are counted AND VERIFIED before declaring victory or defeat.  Immediately contact an attorney experienced in election law.

No matter the result, be gracious and professional.  Remind your supporters of the same.